Dear editors, are things really that bad at CA that 400(!) people have to be laid off...

I think you need a stunt to sell more magazines -- and not just to cigar smokers and multimillionaires. Something that will reach beyond the shrinking niche you dwell upon. I mean, Armand Assante is a nice guy, sort of an household name, but, well, a C-lister at best... It's a good front page article, once you read it, but nobody's gonna go, looking at the mag in the newsstand : "Gee Wiz! Armand Assante! I wonder what this wild and crazy guy is up to?"

Right now, you need something big, that nobody can resist... Something like, just an idea I had : Bill Clinton talking about cigars.

Now, I know, you think he's never gonna agree with that. Well, maybe not, but he will if you have an appealing, humorous angle : have him interviewed by a comedian. Kind of a humorous conversation between _insert comedian's name_ and Bill Clinton about this and that and cigars...

Now that would sell copy (and give Bill good publicity)! (IMHO) Just my .02 CAD.

If CA employed that many people to run a magazine, then I think it would be worth doing some layoffs.

But as it's been discovered, CA (formerly Computer Associates) is laying off 400

I still kind of like your proposed ideas, flashman.

Just my .02 AMD

Yeah... Hm?... Well then, dear editors, forget about the lay-offs, but still consider the idea (or something along those lines)...

If its true that CA is laying off 400 ppl. and that Bear Stearns is also laying off 1400 ppl., and 5000 more illegal aliens are still looking to take USA jobs away, when Most of those jobs are in Mexico in the first place.Oh I agree with flashman, get Mr. Bill Clinton on the cover and give him a CC (maybe he will inhale ) this time.

I posted that as a joke. The news article only said CA, not Computer Associates or Cigar Aficianado.

Indeed, I fell for it. But I had already posted my idea and, lay-offs or not, it seemed not bad, though a bit "risqué", so I left it for consideration (though it probably won't)...